Rhapsody is getting a makeover and that's good news for the music service as well as labels, artists and consumers alike.
"[W]e are preparing to launch a wholly new online experience that is fast, sleek, modern and makes music discovery a blast with original editorial content and reviews by Rhapsody's top-notch editorial staff," a company publicist wrote in an email announcing the availability of Rhapsody at Sprint Zone, the mobile carrier account management portal that highlights suggested apps for its customers.
In the last six or seven years much has changed in how people experience and discover music. Services have become more attractive, efficient and powerful. Yet the user interface of Rhapsody's main, PC-based application has changed little over the years. A new approach should give Rhapsody a better chance to win over new customers.
Rhapsody's on-demand digital music catalog features more than 11 million songs, original editorial content with reviews, videos playlist and staff recommendations.