PIAS Partners With Proper Music Following Sony Warehouse Fire
PIAS Partners With Proper Music Following Sony Warehouse Fire
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The Sony DADC warehouse in Enfield, England, after the London riots on August 9 (Photo: David Goddard/Getty Images)

Less than two weeks on from the London Sony DADC warehouse fire that destroyed 3.25 million units of its stock, PIAS is back in business.

Effective immediately, PIAS will partner with London-based Proper Music Distribution to resume distribution for the 150 labels affected. Domino, Warp, One Little Indian and the Beggars Group - representing XL Recordings, Matador, 4AD and Rough Trade - were among the indies that lost stock in the blaze, which was started by arsonists during the London riots. Three teenagers have since been charged.

The newly implemented PIAS distribution system will see Proper handle specialist and catalog titles for all independent retailers in the U.K. Proper will also take over distribution for all Amazon and Play.com business, as well as look after HMV catalog orders.

Physical distribution to mass merchant retailers, such as British supermarket chains Tesco, Sainsbury's and Asda, will continue to be handled by Sony DADC, which has established a new distribution centre in Hoddesdon in Hertfordshire, England. The facility will be fully functional from August 22.

Sony DADC will additionally service HMV bulk orders (new releases, charts and in-store campaigns), International shipments and wholesalers. PIAS says that it envisages Sony DADC to resume distribution duties for the majority of U.K. retailers "at an appropriate point in the future." Distribution for independent labels is likely to remain with Proper, however.

"I am overjoyed to have this solution in place so soon after the fire at the Sony DADC warehouse which destroyed the stock of all our labels," said Peter Thompson, MD PIAS U.K., in a statement.

"Sony DADC have been amazing in getting things up and running so fast, and have excelled in their actions and flexibility in supporting our teams in looking after the needs of our labels," he went on to say, adding that the new deal with Proper helped ensure, PIAS has "the best possible solution for supplying a depth of catalogue to the spectrum of independent retailers."

"We can now fully focus on supporting our labels beyond resolving the immediate logistical issues and ensure we all come out of this stronger and more resilient than ever before," commented PIAS founder and CEO Kenny Gates, in a statement.

As previously reported, PIAS has established a fund to support labels affected by the August 8 warehouse fire. The fund is run in association with U.K. labels trade body BPI and AIM, the U.K.'s Trade Association for the Independent Music Industry, with £350,000 ($579,000) made available for labels to draw from. The LabelLove campaign (@_label_love_ ) has also been set up to help the indie sector recover.