Charlie Brusco, Alliance Artists Join Red Light Family
Charlie Brusco, Alliance Artists Join Red Light Family

Atlanta-based artist management firm Alliance Artists has joined Red Light Management and is now operating as Red Light Management's Atlanta office, Billboard.biz has learned.

Working directly with RLM founder Coran Capshaw, COO Bruce Eskowitz, and the company's senior management team, Alliance Artists founder and industry veteran Charlie Brusco will head the Atlanta office.

Brusco's organization brings a dozen artists to the RLM roster including Styx, Blackhawk, Outlaws, Shaw/Blades, and Connor Christian & Southern Gothic, among others. His management team includes Phyllis McLay, Cindy Brusco, Sterling Bacon, Callie Riggs, and Justin Dixon.

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Brusco tells Billboard.biz that people have asked him in the past why he hasn't joined up with a larger management company, and Brusco says that, while the opportunity has arisen, he has chosen to remain independent and in Atlanta. He says that, though he became familiar with Capshaw and Red Light when former Brusco client Freddy Jones Band opened for Capshaw client Dave Matthews Band in the '90s, Brusco had never worked extensively with Capshaw in the past.

"I knew he was a very smart guy and that he was building a really good company," Brusco says. When Capshaw and Brusco did convene, however, the deal came together quickly. "The single hardest thing about making this deal come together was finding some place and time for Coran and I to get together and talk," he says. "He reminds me, work ethic-wise, of the guys I grew up with in this business, like [late promoter] Bill Graham and [retired promoter] Jack Boyle, in that Coran lives and breathes the business. He knows everything that's going on out there. He has built a great company and I look forward to being part of it going forward."

Brusco says Alliance will become the Red Light Atlanta office effective Jan. 1, and he adds that he will be seeking new management clients. "That's the name of the ball game," he says. "We'll meet with anybody that becomes available for management. And I think Red Light will help me break Connor Christian; they're tearing it up in the Southeast, and we're going to build it the old fashion way, with them on road next couple of years."

Brusco was the 2005 recipient of NARAS' prestigious Hero's award and has served multiple terms on the Board of Directors of The Recording Academy's Atlanta Chapter and the Rock and Roll Hall of Fame and Museum in Cleveland. Inducted into the Georgia Music Hall of Fame in 2010, he currently sits on the Board of Directors of the T.J. Martell Foundation. Among Brusco's achievements was reuniting the disbanded Lynyrd Skynyrd for a 1987 tribute tour that turned out to be permanent, as Skynyrd is still an active touring outfit to this day.

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With offices in New York, Los Angeles, Charlottesville, Nashville and Denver, Red Light Management has established itself as one of the largest and most innovative management companies in the world. The company's capabilities extend well beyond traditional artist development, touring, and pre-recorded music sales, to a broad expertise in web interaction and commerce, festivals, licensing, and artist driven philanthropy. The company was founded in 1991 by Capshaw as he began managing Dave Matthews Band. RLM's artists include Tim McGraw, Faith Hill, Phish, Ben Harper, and Damian Marley. Capshaw was honored last month with the 2011 Humanitarian Award at the Billboard Touring Conference in New York for his expansive philanthropic endeavors.