Clear Channel Media and Entertainment
Curator Of Far More Than Radio Stations...
In a move that couldn't more clearly reflect the expanded influence of the company's radio division, Clear Channel Radio was just rebranded Clear Channel Media and Entertainment. Clear Channel's focus will remain on its 850 radio stations-which, according to the company, reach 238 million monthly listeners in the United States, with Clear Channel stations combining for the top ownership audience share in each of the top eight markets, according to the latest Arbitron ratings. However, the new moniker more clearly spotlights its growing platforms, including iHeartRadio, which offers not only Clear Channel stations, but also those of competing chains that have realized the power of the app's reach. In September, the two-day iHeartRadio Music Festival in Las Vegas flexed the company's promotional muscle, as the "biggest live music event in radio history," as Clear Channel touted, "didn't stay in Vegas"--it brought music's top stars to listeners worldwide. For radio purists, Hogan, who will celebrate 10 years in his position in August, reassures that the medium remains at the core of the company's identity. "Radio is both our history and the foundation upon which we will grow our company moving forward," he says. "That will not change."
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