Can MIDEM Hack Day Help Cellist Zoe Keating Share Loops With Fans?
Can MIDEM Hack Day Help Cellist Zoe Keating Share Loops With Fans?

About 30 developers are participating in the second MIDEM Hack Day, which was introduced Monday by SoundCloud VP of business development Dave Haynes (right) and Six Two Productions CEO and creative technologist Martyn Davies (left). They invited people on stage to pitch ideas to the developers. Cellist and composer Zoe Keating asked them to come up with an easy way for her to take all the loops she creates in the course of writing a song and share them with fans on SoundCloud, all tagged and packaged. Neil Tinegate, VP of digital products for EMI Music, suggested an app that rewards fans for listening to music by a particular artist, somewhat akin to a check-in service. Developers will present their creations on Monday. (Photo: Louis Hau)

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