Adele's '21' Bump Getting Bigger: Now Aiming for 650-680,000 Sales Week
Adele's '21' Bump Getting Bigger: Now Aiming for 650-680,000 Sales Week

Justin Vernon of Bon Iver whose two Grammy nodes helped his album sell 12,000 units, up 105% from the week before. (Getty Images)

While Nielsen SoundScan's tracking week ended at the close of business on Sunday night, Feb. 12 -- the same day as the Grammy Awards -- the Billboard 200 chart still got shaken up by the annual ceremony.

Though next week's list will see a full seven days of impact from the show (the second-most watched in the awards' history), let's take a look at who saw immediate, night-of surges from the CBS broadcast:

Whitney Houston Re-enters Top 10 on Billboard 200, Surges on Digital Songs Chart

Adele, who was the big winner on the show -- taking home six trophies -- holds at No. 1 on the Billboard 200 albums chart with "21" (237,000; up 95%) and climbs 19-9 with her debut set "19" (36,000; up 103%).

On the Digital Songs chart, her "Set Fire to the Rain" is forced backwards -- falling 2-4 -- though it increases in sales: 187,000 (up 14%). She also places two more songs in the top 10: "Someone Like You" rallies 23-9 with 128,000 (up 91%) and "Rolling in the Deep" (which she performed) zooms 39-10 (126,000; up 174%). It's the first time a lead act has had three songs concurrently in the top 10 since the chart dated July 25, 2009, when Michael Jackson posthumously was at Nos. 2, 8 and 9 with "Man in the Mirror," "Billie Jean" and "Thriller," respectively.

Grammys Help Adele's '21' Hit 20th Week At No. 1, Van Halen Debuts At No. 2

Back on the Billboard 200, the number of big Grammy-related gains just in the top 50 alone is staggering.

Whitney Houston, who died on Saturday, Feb. 11, was celebrated on the Grammys and earned a tribute by Jennifer Hudson, who sang "I Will Always Love You." While certainly the Grammy Awards weren't the main driver in Houston's sales gains this week, they likely played a part. Houston's "Whitney: The Greatest Hits" album re-enters the Billboard 200 at No. 6 with 64,000 (up 10,419%).

Adele's Big Night: Where It Ranks in Grammy History

The "2012 Grammy Nominees" compilation is pushed backwards 4-8, even though it earns a 50% sales increase. This past week it sold 51,000 -- up compared to 34,000 the week previous.

Kelly Clarkson, who performed with Jason Aldean during the festivities, is up a slot to No. 12 with "Stronger" (31,000; up 51%). Meanwhile, her duet partner Aldean rallies 25-16 with "My Kinda Party" (26,000; up 60%).

Grammy Awards 2012: All Our Coverage

Grammy performer Coldplay sees its "Mylo Xyloto" rises 28-14 (28,000; up 105%) while best country album winner (and presenter) Lady Antebellum climbs with "Own the Night" (22-17 with 25,000; up 46%). Rihanna, who performed a medley with Coldplay, is pushed backwards down the list with "Talk That Talk" (10-18) -- though it's up in sales (24,000; up 8%).

The Band Perry, who performed as part of the show's Glen Campbell tribute and was nominated for best artist, skips 37-24 with its self titled set (20,000; up 60%).

While neither of them showed up at the show, Jay-Z and Kanye West (who won for best rap performance during the broadcast), rise 33-27 with "Watch the Throne" (18,000; up 41%).

Bruno Mars, who was up for multiple awards and was one of the kudocast's first performers, flies 48-30 with "Doo-Wops & Hooligans" (16,000; up 79%) while nominee Mumford & Sons jump 40-29 with "Sigh No More" (16,000; up 50%).

Lil Wayne, who performed as part of an electronic dance music salute, holds at No. 31 with "Tha Carter IV" (16,000; up 19%) while David Guetta -- who also headlined the EDM segment -- flies 79-34 with "Nothing But the Beat" (14,000; up 124%).

Folk rock duo (and nominee) the Civil Wars made the most of its short performance on the show (and humorous banter) as "Barton Hollow" has one of the largest percentage gains on the chart. It zooms from No. 121 to No. 41 with 13,000 (up a massive 195%).

Performer and nominee Taylor Swift -- a friend to the Civil Wars -- tiptoes 49-42 with "Speak Now" (13,000; up 41%). Maroon 5 (another performer and nominee) bullets 56-43 with "Hands All Over" (12,000; up 47%). Blake Shelton, who paid tribute to Glen Campbell with a rendition of "Southern Nights," ascends 72-48 with "Red River Blue" (12,000; up 72%). The show's best new artist winner, Bon Iver, profits from the exposure and zips 87-49 with its self-titled album (12,000; up 105%).

Overall album sales in this past chart week (ending Feb. 12) totaled 6.83 million units, up 17% compared to the sum last week (5.81 million) and up 6% compared to the comparable sales week of 2011 (6.43 million). That was the same week that contained last year's Grammy Awards as well (Feb. 13, 2011).

Questions? Comments? Let us know: @billboardbiz

Print