A2IM President Rich Bengloff paused to talk to Billboard.biz following the "How Stella Got Her Groove Back" panel at SXSW Music, where he was in town to attend the 7th annual A2IM member's breakfast Thursday morning. The breakfast brings together indie labels from all over the country - labels such as JagJaguwar (Bloomington, IN), Rhymesayers (Minneapolis, MN) and Kill Rock Stars (Portland, OR) - to share business ideas in a central space.

"We believe in new ideas and catering to our fans," he said, discussing how his organization embraces new music models such as Spotify. "We embrace all new models - just as long as they're creator-generated."

While talking about some of the new music he's been listening to (he recently bought the new Sharon Van Etten, Bruce Springsteen and Andrew Bird Records), Glassnote Entertainment founder Daniel Glass, head of new media Jenna Lomanico, and head of press Alex Dunne stopped by on their way to see Glassnote Records signee Oberhofer perform. Glass had just flown into Austin after being at the White House Wednesday night with Mumford and Sons, as they performed (along with John Legend) for the Obamas and British Prime Minister David Cameron during the President's state dinner.

Despite only arriving Wednesday, Bengloff answered a few questions about his experience at SXSW so far.

Favorite act: Sharon Van Etten (NPR Showcase at Stubb's). "I'd like to see her in Brooklyn," he said.

Most excited to see: Oberhofer

Best panel:
Integrating Branding Into Your Daily Business. "Both Dez Dickerson (former Prince guitarist) and Camille Hackney (SVP of Brand Partnerships/Commercial Licenses, Atlantic Records) had a lot to say on how to monetize artists."

What people will be buzzing about: "Every year people get smarter about music's economic model," he said, while also mentioning that people will probably be talking about Bruce Springsteen's keynote speech, though he did not attend.