Gusttavo Lima's 'Balada' Follows Michel Teló's Soccer-Spurred Chart Success

From the looks of it, lightning can strike twice.

Earlier this year, Michel Telo's "Ai Se Eu Te Pego" (loosely translated to "Oh, If I Catch You") topped European and South American airplay and digital charts. It was propelled by the endorsement of popular Brazilian soccer players - namely Neymar, who plays for Barcelona and who would dance to the video's choreography after scoring goals. Telo's track eventually reached the United States where it sits atop Billboard's Hot Latin Songs chart, a position it has held on and off for 10 weeks.