Jorge Mejia
Senior VP, Sony/ATV Music Publishing Latin America/U.S. Latin
Website: SonyATV.com
Twitter: @jorgemejia1
Helping Manage A Merger

Billboard's 2012 Latin publishing corporation of the year, and ASCAP's Latin publisher of the year for a decade straight, is headed by pianist/songwriter Jorge Mejía, 39, who has been with the company for 15 years. Now, following the merger of EMI and Sony/ATV, Mejía will chart the course of the biggest Latin publishing company in the world, overseeing a staff that has more than tripled in size in the last month.

While many of Mejía's achievements are U.S.-driven, including playing a pivotal role in signing Pitbull, major growth has also occurred overseas, with Latin America seeing a 40% increase in revenue from 2010 to 2012, driven by Brazil, which has grown 90% in revenue since 2010, and Argentina, with more than 100% revenue growth.

"The first thing we do is our basic publishing job, which is collecting every penny we can. And the region is doing better than ever. We have grown exponentially, particularly in performance and synchs," Mejía says. A key achievement, he adds, "has been finding digital solutions for clients in the region like iTunes," which launched less than a year ago in Latin America

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