Sarah Trahern, former SVP/GM of Scripps Networks Interactive's Great American Country, has been named the new CEO of the Country Music Association, according to a release. She will replace Steve Moore, who suddenly resigned in July of this year (upon his resignation, CMA Board president Ed Hardy assumed day-to-day CEO duties, which he will continue to do until Trahern takes over on Jan. 1, 2014).
"I've known Sarah for nine years and worked with her for eight of those years, after hiring her at Scripps Networks," Hardy commented. "Her deep roots in our industry, her passion for country music and her leadership skills and style are among the reasons I selected Sarah as my successor at GAC. They are also the reasons she is the perfect choice for this vitally important role leading the CMA. I look forward to working with her again in my leadership role on the CMA Board over the next year."
Adds Trahern, "I moved to Nashville in 1995 to combine my experience in live television with my passion for music and especially, country music. Now, years later, to be able to serve as leader of the Country Music Association is an exciting challenge. I look forward to collaborating with the Board, the management team, staff, and the membership to continue to grow our genre in multiple arenas. It's an exciting and dynamic time in the country music business with tremendous growth opportunities as well as an ever changing marketplace. The ratings success of the CMA Awards last week is indicative of the strength of our genre across multiple demographic groups."
Before Trahern came to Scripps, she covered politics and public affairs for C-SPAN in Washington, DC. After joining GAC in 2005, she was promoted to SVP of programming and in 2010 became the network's general manager. That same year, she was named one of Billboard's 30 "Power Players" in the industry.