The “Clash of Titans” discussion will take place at 2:30 p.m. ET on Wednesday, April 27.
The panel will give audiences an inside look at the The Kingdom: Daddy Yankee vs. Don Omar tour, one of the most anticipated tours of all time in the Hispanic market. The two stars will give the industry an inside look at the reunion and the marketing behind the 60-date, two-year international tour that launched on Dec. 5, 2015, in San Juan, Puerto Rico. The panel will also include a discussion about future and past recording projects and how both stars have changed the face and direction of Latin music.
Although reggaeton has long been an established and dominant force on the Billboard charts, its popularity exploded at an international level thanks to Daddy Yankee and Don Omar, who both rose to stardom a decade ago and notched huge international hits like “Gasolina” and “Danza Kuduro."
News of their joint tour, which had been discussed for years, resulted in four sold-out shows in San Juan, Puerto Rico, last December.
The Kingdom tour will launch in the U.S. in May, following the Billboard Latin Music Conference and Awards, where Don Omar and Daddy Yankee are also slated to perform, marking their first time ever to sing together on national television. The awards will air live on the Telemundo network April 28.
For more information on the Billboard Latin Music Conference, please visit BillboardLatinConference.com.