40 Under 40: Anne Stanchfield

ANNE STANCHFIELD

Divisional Merchandise Manager/Lead Music Buyer, Target
Target.com
@annestanchfield

 

In early January, just days into her new role as Target’s divisional merchandise manager of entertainment and lead music buyer, Anne Stanchfield, 36, sat in on a top-secret meeting that quickly yielded details on 2013’s biggest-selling album (so far). Justin Timberlake’s The 20/20 Experience was coming in March, and would Target (a longtime partner) want to be a part of it with two exclusive tracks? The answer was yes, and helped Target become the highly anticipated project’s No. 2 retailer (behind iTunes) in terms of sales. “It’s a lot of fun to be a part of a team that is building programs and partnerships that set Target apart and give people more of the music they love,” Stanchfield says. Target’s focus on rallying behind major releases has made the retailer top of mind during key periods, even as its market share has dipped in recent years with the continued decline of CD sales. Stanchfield teases even more exclusives to come. “We have an exciting second half of the year that includes a number of notable initiatives, including several new partnerships.”

RETURN TO THE INDEX