If your TV is rocking, she’s probably the reason why
Having produced soundtracks and worked in film and TV since the mid-’90s, Alexandra Patsavas remains a leading force among music supervisors. In 2013 she oversaw her first “inspired by” album, the Republic Records soundtrack to “The Hunger Games: Catching Fire.” The film was the No. 1 movie of 2013 at the U.S. box office, earning $414 million, according to Box Office Mojo.
The soundtrack debuted and peaked at No. 5 on the Billboard 200, selling 162,000 copies (according to Nielsen SoundScan) and earning a Golden Globe nomination for its end-credits track, Coldplay’s “Atlas.” While she hasn’t begun work on the third edition of the franchise, Patsavas will return as music supervisor.
“We will continue to find music fans in nontraditional places,” she says. “The accidental fan can be the most enthusiastic one. It’s music in hotel lobbies and restaurants, [branded] compilations and something as ordinary as television . . . There’s an immediacy in TV that really helps with new releases.”
Having a full slate of TV series, among them “Scandal,” “Hart of Dixie,” “Hostages,” “Mad Men,” “The Carrie Diaries,” “Supernatural” and, of course, “Grey’s Anatomy,” means Patsavas and her five-person team are licensing music from contemporary indie rock and ’60s period pieces to country music and ’80s pop. “Being able to use music across all genres is exciting to me,” she says.
Last year, Patsavas moved her Chop Shop label to Universal Music Group and the four artists she has signed are expected to release music in 2014. One of them, Lonely Forest, will go through Republic while Island has the other three—We Are Empires, Mackintosh Braun and Neulore, which had a song placed in “Grey’s Anatomy.”