The King of Late Night’s music-friendly empire will even expand further in 2014
The late-night NBC series that Lorne Michaels produces are the two most important TV shows for an act to perform on, according to Billboard’s most recent Maximum Exposure poll—and he’s adding a third.
“Saturday Night Live” continues to be the premier TV series on the poll, voted No. 3 last year, with “Late Night With Jimmy Fallon” ranked at No. 13. This season, “SNL” performances provided a launch pad for new material from Miley Cyrus and Lady Gaga, and helped Vampire Weekend’s Modern Vampires of the City sell a career-best 134,000 its first week, according to Nielsen SoundScan. “Fallon,” meanwhile, is a music magnet, as likely to launch a viral video with Mariah Carey as it is to break new acts like Capital Cities or land a superstar residency with the Rolling Stones.
Michaels’ power will grow this year as Fallon takes over “The Tonight Show.” Michaels will also executive-produce “Late Night With Seth Meyers.” In total, he’ll control 12 hours of NBC programming per week.