Alex Pham

contributing editor

contributing editor

Anatomy of a Love Song: Pandora Analyst Offers Tips to Songwriters

Anatomy of a Love Song: Pandora Analyst Offers Tips to Songwriters

Pandora music analyst Steve Hogan has a few tips for you budding songwriters. What does Pandora know about love songs? Many folks know Pandora as an Internet radio streaming service. But the company’s secret sauce is a music genome algorithm that catalogs hundreds of musical attributes for every song that Pandora streams.
Microsoft and Samsung Talk Content Strategy at Dive Into Media

Microsoft and Samsung Talk Content Strategy at Dive Into Media

Technology juggernauts Microsoft Corp. and Samsung Electronics Co. on Monday outlined their distinct approaches into content as both step gingerly into the entertainment business. Microsoft, which recently hired former CBS Network Television Entertainment Group’s Nancy Tellem to run its newly opened L.A. production studios in Santa Monica, Calif., said viewers will start to see original content from those studios this year.
T-Boz, Om’Mas Keith, Others On Pluses, Minuses of Social Media at Grammy Week Event

T-Boz, Om’Mas Keith, Others On Pluses, Minuses of Social Media at Grammy Week Event

Social media has infiltrated the music industry and become a part of the business, relinquishing its status as digital rebel without a cause. That’s not to say that social media has been domesticated for marketing purposes. If anything, social media tools continue to morph in unpredictable, and sometimes challenging ways, according to a panel representing artists, producers, marketers and technologists hosted by the Recording Academy as part of Grammy Week.

Pages