Brandweek

Forrester: iPad Not Death Sentence for Kindle

Forrester: iPad Not Death Sentence for Kindle

According to a new report issued by Forrester, tablet computer sales should skyrocket this year, jumping over 130 percent from the 10.3 million units sold in 2010 to 24 million in 2011.
Sears Holdings Introduces Netflix-Like Service

Sears Holdings Introduces Netflix-Like Service

Retail giant Sears Holdings--parent of Sears and Kmart--has tossed its hat into the online video arena with the launch of a new Netflix-like service called Alphaline Entertainment.
'Dirty Dancing' Facebook Page With 6.8 Million 'Likes'  Not With Baby In The Corner

'Dirty Dancing' Facebook Page With 6.8 Million 'Likes' Not With Baby In The Corner

Twenty-three years since it was released, the film "Dirty Dancing" is the sixth most popular movie site on Facebook with 6.8 million "likes." The social network destination, which helped Jennifer Gray win "Dancing With the Stars" and set a Guinness World Record for most comments following Patrick Swayze's death, was started by fans.
Facebook Second Only To Google In Driving Video Traffic

Facebook Second Only To Google In Driving Video Traffic

Facebook now drives more Web video traffic than any other Internet property save Google. Findings from the latest Online Video and the Media Industry Quarterly Research Report says 9.5 percent of all video traffic comes from the social media site.
Poll: Public Supports 'Do Not Track' Measure

Poll: Public Supports 'Do Not Track' Measure

A "Do Not Track" measure, an idea recently floated by the Federal Trade Commission, has broad public support, a USA Today/Gallup poll found. Of those surveyed, 30 percent responded that advertisers should not be allowed to match ads to specific interests based on the Web sites they visited.
Top Disney Exec Yanover Exits Company

Top Disney Exec Yanover Exits Company

Paul Yanover, evp and managing director of Disney Online -- who logged 16 years at Disney across two separate stints -- announced he’s exiting in January.
Internet Ad Apocalypse? FTC Considering Do Not Track Online Option

Internet Ad Apocalypse? FTC Considering Do Not Track Online Option

The Federal Trade Commission wants to take out the online mashers and grifters with a Do Not Track concept. At stake is a more than $1.1 billion business growing at a double-digit clip. Factor in the use of data to determine marketing efficiencies and that figure could be as high as $7 billion to $8 billion.

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