Don Omar

Don Omar became one of reggaeton's first international superstars, thanks to his early-2000s work with Luny Tunes but even more so thanks to "Reggaeton Latino," his 2005 anthem that became one of the style's first genuine crossover hits. Born William Omar Landrón on February 10, 1978, in Villa Palmeras, Puerto Rico, Omar involved himself in the church at a young age. He became a preacher, in fact, and it was in this role that he began honing his performance ability as well as his deep insight into the human soul. He eventually left the church (a matter later addressed in his song "Aunque Te Fuiste") and channeled his talents toward music. It wasn't that far of a stretch from his days in the church, and Omar quickly took to the burgeoning reggaeton movement then sweeping through Puerto Rico. His big break came courtesy of Héctor el Bambino (aka Héctor el Father) of the popular duo Héctor & Tito. Initially Omar produced and wrote songs for the duo, but it wasn't long before he was given the opportunity to collaborate with them vocally, as featured on the song "A la Reconquista." His solo career took off around this same time, with one of his first hits being "Desde Que Llego" in 2002. He made his album debut the following year on the VI Music label. His album debut, The Last Don (2003), was a landmark for the reggaeton movement, which was then just beginning to make inroads into the lucrative stateside market. The album featured extensive production work by Luny Tunes and Eliel, who would quickly become the style's go-to hitmakers, the former in particular, and it spawned a few hit records, including "Intocable" and "Dile." Beyond this album, Omar was scoring further hits with Luny Tunes on their mixtape CDs, most notably "Entre Tú y Yo" from Mas Flow and "Dale Don...