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Clara Ward

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Widely acclaimed among the greatest soloists in gospel history, Clara Ward was also the subject of much criticism from purists -- with her backing group the Ward Singers, she pushed gospel out of the church and into the nightclubs, infusing the music with a shot of glitz and glamour the likes of which had never before been seen. Decked out in colorful gowns, towering wigs and dazzling jewelry, the Wards sang only the biggest pop-gospel hits, flamboyantly delivered for maximum commercial appeal; while many observers decried their clownish onstage behavior as demeaning not only to the music but also to their African-American heritage, at their creative peak the group was a true phenomenon, combining superb soloists, exceptional material and innovative arrangements to leave an indelible mark on the generations of spiritual performers who followed. Born in Philadelphia on August 21, 1924, Ward was unquestionably the driving creative force behind her group's success, but the business smarts belonged to her mother, Gertrude Mae Murphy Ward. The textbook stage mother, Gertude and her husband relocated to the Philadelphia area from a life of abject poverty in rural South Carolina; the family struggled throughout the Depression, but in 1931 she was struck by a vision which commanded her to begin a singing career. Forming a family group which included Clara and her sister Willa on piano, Gertrude quickly emerged among the most forceful promoters in all of gospel -- a gifted vocalist in her own right, her truest talents were nonetheless of an entrepreneurial nature, and after a transcendent performance at the 1943 National Baptist Convention, the Ward Singers were one of the top attractions on the church circuit. The Wards' success, however, did not come without a price -- Clara,...

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