New Politics, "New Politics"

70 Billboard Rating

Danish rock act New Politics aims to revive the youth with a fusion of frantic rapping and danceable melodies on its self-titled debut. Wailing guitars and a "We Will Rock You"-like drumbeat awaken a sense of self-efficacy on the song "Dignity," while the upbeat standout "Give Me Hope" examines the idea of gaining inspiration through love. But doubt surfaces about whether love can truly prevail on "Love Is a Drug," where over tribal drums frontman David Boyd's robotic singing transitions to an angsty rap. A funky guitar riff launches heartbreaking descriptions of society on album closer "New Generation." But on that cut the trio urges the youth to "Raise your voice/Don't let them break you down," backed by menacing guitars and determined rapping. Balancing contagious, upbeat choruses with unconventional instrumental and vocal shifts, New Politics has crafted an unpredictable set with a message that's sure to resonate with disillusioned youth.

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