Women in Music 2016
Watch Billboard and American Express' 'Women in Music: Inspiring a Generation' Video
Bozoma Saint John Accepts Executive of the Year Honor at Women In Music 2016: 'We're Knocking Dudes Out of the Way to Make Room for You'
Madonna Delivers Her Blunt Truth During Fiery, Teary Billboard Women In Music Speech
Kesha Accepts Trailblazer Award at Billboard Women in Music 2016: 'Don't Let Anyone Take Your Happiness'
The Justin Bieber/Jack U 'New York Times' Piece Reveals Crazy 'Where Are U Now' Fact
There are plenty of such revelations to emerge from The New York Times' new eight-minute interactive video, in which Bieber, fellow Hot 100 Fest headliner Skrillex and Diplo trace the track's evolution from acoustic piano demo to a top 10 Billboard Hot 100 hit.
In addition to shedding light on the artists' creative process, the clip also offers an exclusive sneak peek at previous demo versions that ultimately didn't make the final cut.
"This might sound silly, but we purposefully tried to put almost bad sounds in it at the beginning to know that we have to make something sound better," says Skrillex.
While praising each other's artistry (Diplo calls Skrillex "one of the best drum mixers ever"), the trio also acknowledges the unlikely nature of the pairing.
"Skrillex would have probably never done a song with Bieber a year before or two years before," says Diplo.
"I was like Diplo? Skrillex? I don't know if that's really where I want to go," Bieber admits. "Then they did it and it was like 'oh my gosh, this is blowing my mind.'"
Watch the full video here.