B&E: Eric Prydz
Breaking & Entering: A look at acts breaking at radio and retail and entering Billboard charts. This week: Eric Prydz.Profiling acts breaking at radio and/or retail and entering Billboard's charts.
LET'S GET PHYSICAL: Slip on a headband and spend your next workout with DJ/producer Eric Prydz's "Call on Me." The hypnotic bounce of this track, which has been No. 1 on the U.K. singles chart for five non-consecutive weeks, is making its way to dance club and gym-goers across the United States.
The song U.K. popularity is fueled in part by the song's controversial video, which parodies the 1985 John Travolta/Jamie Lee Curtis film "Perfect" with scantily clad, bikini-waxed thrusts and leg lifts in a highly charged aerobics class.
The enigmatic Prydz doesn't appear in the video, giving center stage to the antics that accompany the looped lines of Steve Winwood's 1982 song "Valerie." Winwood went into the studio for a newly recorded version of the lyrics "Call on me/I'm the same boy I used to be."
The Swedish-born DJ was inspired to use "Valerie" as a dance track while recording with producer pals Retarded Funk. The song became a staple of U.K. DJ Falcon's sets and appeared on the Internet as an assumed follow-up to Thomas Bangalter and Falcon's "So Much Love to Give." With clearance from Winwood, the newly recorded version is rightfully credited to Prydz.
A version of the Retarded Funk mix -- along with a JJ Stockholm Club remix, a Filterhead remix and a Red Kult Dub Pass 2 mix -- is available along with the radio edit.
Prydz once landed in reform school after illegally entering his Stockholm school to "borrow" the keyboards. Years and several producing gigs later, he legally enters a Billboard chart, finding himself at No. 14 this week on the Hot Dance Radio Airplay list. "Call on Me" is released on Data Records/Ministry of Sound in the United Kingdom and Ultra Records in the United States.
Prydz is also known in Europe for his work with Junior, Positiva and Ministry of Sound.
Artist: www.ericprydz.com (links to the Ministry of Sound site).