Sheryl Crow, Christina Aquilera and Tim McGraw will participate in a Jan. 15 benefit for victims of the tsunami in Southern Asia being organized by the NBC Universal Television Group.
Sheryl Crow, Christina Aquilera and Tim McGraw will participate in a Jan. 15 benefit for victims of the tsunami in Southern Asia being organized by the NBC Universal Television Group. The hour-long music and celebrity-driven broadcast will air live at 8 p.m. on the East Coast and tape-delayed on the West Coast across NBC's broadcast and cable channels, which include USA Networks, Bravo, Trio, SCI FI, MSNBC and CNBC.
Clear Channel has signed on as a promotional partner, according to NBC, and will broadcast the event on radio stations across the country. Donations will be collected via phone beginning at 8 p.m. ET and remaining open throughout the evening.
Although NBC has not officially announced details of celebrity participation, producer Larry Klein tells the New York Times that Crow, Aguilera and McGraw are already on board. "We're peppering the world with a ton of calls," he tells the paper. "This is the biggest natural disaster that has happened in our lifetime. Everyone has got to step up to the plate."
Kline is co-producing the special with his Tall Pony Productions partner Tony Eaton and Dave Broome of 25/7 Productions.
NBC-owned WNBC New York, in conjunction with UNICEF, will also stage an hour-long commercial-free tsunami benefit tonight (Jan. 5) that airs live at 7 p.m. ET. The show, which will feature appearances by singer Clay Aiken and actors Sarah Jessica Parker, Tea Leoni and Debra Messing, will be hosted by WNBC news anchors Chuck Scarborough and Sue Simmons and "Access Hollywood" host Nancy O'Dell. The show will air on all 14 of NBC's owned-and-operated television stations, rebroadcast at 7 p.m. PT.
Additionally, NBC's "The Tonight Show With Jay Leno" will raise funds for tsunami relief by auctioning a Harley Davidson-donated motorcycle that will be signed by Leno and guest of the show and auctioned via eBay. A similar 2001 auction raised more than $360,000 for victims of the 9/11 attacks on the United States.