In a move that highlights the music industry's growing use of video games and social networking to reach its audience, Vivendi Universal Games and MySpace Records have teamed up to use "Scarface: The
In a move that highlights the music industry's growing use of video games and social networking to reach its audience, Vivendi Universal Games and MySpace Records have teamed up to use "Scarface: The World Is Yours" as a launching pad for a new artist.
One band will be chosen via competition to feature on the soundtrack and also to open a concert for an established Interscope Records artist that the label has declined to specify.
The top 200 artists nominated by the MySpace community will have their music heard by a panel of music and video game industry judges, who will determine 20 finalists. On March 20, one track from each finalist will be posted on the Scarface MySpace profile site for a final round of voting to determine the winner. The track with the most votes by March 28 will be featured in the game.
The winner and two runners-up will be sent to Los Angeles to play the Interscope-headlined concert at the Electronic Entertainment Expo. More than 1,000 people will attend the concert, including executives from Interscope/MySpace Records and VU Games, celebrities, tastemakers, fans and the press.
MySpace Records launched late last year as its own record label in partnership with Interscope. This marks the first time that a game company has partnered with the Web site to search for new talent.