The Internet is changing the music industry, and Lustra is reaping the benefits. The Los Angeles-based band has been working tirelessly to promote its song "Scotty Doesn't Know," which was featured in
The Internet is changing the music industry, and Lustra is reaping the benefits.
The Los Angeles-based band has been working tirelessly to promote its song "Scotty Doesn't Know," which was featured in the 2004 film "Eurotrip," on such Web sites as MySpace and iTunes. And it's finally paying off.
The song made its chart debut in the July 22 issue of Billboard, and is currently No. 59 on the Billboard Pop 100 and No. 78 on the Billboard Hot 100. It appears on both the movie soundtrack and Lustra's album "Left for Dead" (Xoff).
"When the soundtrack was released, we expected some sort of press, which just didn't happen," guitarist Nicholas Cloutman tells Billboard.com. "We really believed in the song, so we just decided to keep this [going] ourselves. Two years after the film came out, kids are still crazy for it."
Although "Eurotrip" didn't make big bucks at the box office when it hit theaters, the teen comedy has built a cult following since being released on DVD. And "Scotty Doesn't Know" steals the show as its running joke.
The song is based on the title character, who learns that his girlfriend has been cheating on him. When his friends bring him to a party to cheer him up, he is forced to watch a band perform "Scotty Doesn't Know" as the singer gyrates against his ex-girlfriend while singing: "Scotty doesn't know that Fiona and me do it in my van every Sunday / She tells him she's in church but she doesn't go / Still she's on her knees and Scotty doesn't know."
"It was basically supposed to be like that annoying little mosquito that won't leave you alone," says Cloutman.
Cloutman and bandmates Chris Baird (vocalist/bassist), Chris Cunningham (drums) and Travis Lee (guitar) even appeared in the movie -- with honorary band member Matt Damon cameoing as the lead singer.
"For me, watching [vocalist] Chris' voice coming out of somebody else's mouth is like watching really bad karaoke," Cloutman says with a laugh. "A lot of people think that Matt Damon actually sang the song, which is ultra funny."
All that exposure certainly helped put the track on the map, but it was the members of Lustra and the fans who ultimately put it on the charts.
"I got really involved in the whole MySpace thing, and all the kids on there rallied to get [the song] on iTunes," he says, adding, "MySpace allowed us to sort of move forward whereas normally we might have been dead in the water. I think a lot of people are still sort of scratching their heads wondering how we managed to be so DYI and make it [to] this level, but MySpace is almost the new radio."
And indeed it may be, especially considering the fact that "Scotty Doesn't Know" has received no radio airplay and appears on the charts solely because of digital downloads.
Now, it may seem like all Lustra has to do is sit back and wait for the offers to roll in. But there's a lot more to it than that.
"Holding down a day job and trying to [field] all the interest that's coming from all sorts of labels is like three jobs in one," he notes. "We're really such a proactive, hardworking band, we follow leads wherever we think they're viable. We're open to the notion of [signing with] a major [label] if that's what it takes to get us to the next level.
"Right now we need the distribution and the promotion to make this work," he adds. "We're doing everything we can on a guerilla level to get radio to sit up and listen. Obviously the demand is there, we just need to get people to give us a few spins nationwide and maybe we can go on tour. We definitely have a substantial fire going, and all we need is the gasoline to make it into something much, much bigger."