The numbers are in on the Aug. 4-6 Lollapalooza festival in Chicago's Grant Park, and they blow last year's event out of the park.
The numbers are in on the Aug. 4-6 Lollapalooza festival in Chicago's Grant Park, and they blow last year's event out of the park. The event grossed nearly $8 million in ticket sales, with total paid attendance of more than 166,000. Last year's Lolla, its first as a one-off festival, had a total paid attendance 60,000 from a two-day event.
Charles Attal, president of Charles Attal Presents, talent buyer and co-producer of Lollapalooza with Capital Sports & Entertainment, describes this year's Lollapalooza as "very smooth. There were no major incidents [and] the weather was awesome. It was remarkable."
Attendance was 52,000 the first day, 56,000 the second day and 59,000 the third day when headliners Red Hot Chili Peppers closed the event.
Lollapalooza had an uneven history as a touring festival, but ended on a negative note when the 2004 tour failed to ever get off the ground due to dismal ticket sales. Attal and CSE resurrected the brand last summer as a festival.
Asked why the Chicago Lollapalooza has exploded, Attal cites several reasons. "The brand, it's the park, it's the bands we have," he says. "I think it's only going to get bigger and better."