'Live Tour' Debuts at No. 1 on Music Video Chart, Selling 76,000; Act Also Hits No. 1 on Dance/Club Chart
After notching a No. 1 album on the Billboard 200 chart in March, pop group One Direction collects two more chart-toppers this week.
Its home video release "Up All Night: The Live Tour" debuts at No. 1 on Music Video Sales with 76,000 sold according to Nielsen SoundScan. It's the best sales week this year for any music video release, and the largest bow since Adele's "Live at the Royal Albert Hall" launched at No. 1 on Dec. 17, 2011 chart, with 96,000. "Up All Night: The Live Tour" also curiously outsells the No. 1 album on the Billboard 200 chart this week, John Mayer's "Born and Raised," which moved 65,000.
Home video sales of music events and concerts don't generally sell exceptionally well. In the entirety of 2011, only one release -- Adele's live set -- sold more than 100,000. It shifted 451,000 last year.
Now, after only one week on sale, the One Direction set is already the third-biggest selling music video release of 2012. Adele's is tops, with 426,000 and is the only one to have sold more than 100,000. ("The Phantom of the Opera at Royal Albert Hall" is in second with 77,000.) It would seem that we'll have at least two titles in the 100,000-plus crowd in 2012, as One Direction's set is bound to surpass 100,000 in short order.
One Direction's second No. 1 this week comes on the Dance/Club Play chart, where "What Makes You Beautiful" jumps 2-1. The cut rises to the top thanks to remixes crafted by producers Dave Aude and Lenny B.
On the Billboard Hot 100, "What Makes You Beautiful" rises 7-6 in its 16th week on the chart. It peaked at No. 4 in April.
Over on the Billboard 200 albums chart, the group's "Up All Night" set spends its 12th straight week in the top 10, as it rises 5-4. It sold 41,000 last week with a 12% sales gain, no doubt earned thanks to promotion and publicity surrounding the release of the "Up All Night: The Live Tour" video.
The "Up All Night" album is the fourth-largest selling album of the year in the U.S., with 739,000 sold thus far.