BAKER Takes L.A. in 'If U Luv Me' Video: Exclusive Premiere
BAKER Takes L.A. in 'If U Luv Me' Video: Exclusive Premiere

In his last video, BAKER was pounding the pavement in New York City -- now he's heading to the streets of L.A.

"The new song is about when you know how you feel and want to shout it from the rooftops," he told Billboard.com of "If U Luv Me." "The new video is about me in L.A. literally doing that with my boombox like in 'Say Anything'."

The NYC-set "Not Gonna Wait" has become a YouTube hit since its summer release with over 4.8 million views. For follow-up track "If U Luv Me," he turned to producers Damon Sharpe (Jennifer Lopez, Kylie Minogue) and Eric Sanicola, a member of RedOne's team.

"They're so good at what they do," BAKER said. Everyone I worked with before them were newcomers like me, so to get the opportunity to write with real vets like these guys was amazing. I learned a lot."

The musician's full-length debut is "almost done," with an expected spring release date. The set will feature further collaborations with the Young Boyz, who worked on "Not Gonna Wait."

Watch the premiere of "If U Luv Me" above and "Not Gonna Wait" here: