Yung Joc Keeps Up The 'Hustle' On Sophomore CD

Atlanta rapper Yung Joc will follow-up his hit 2006 debut album, "New Joc City," with his sophomore set, "Hustlemonics," on Aug. 28.

Atlanta rapper Yung Joc will follow-up his hit 2006 debut album, "New Joc City," with his sophomore set, "Hustlemonics," on Aug. 28. The Block Entertainment/Bad Boy South project is led by the single "Coffee Shop" featuring Gorilla Zoe from Boyz N Da Hood.

In the video for that cut, Joc not only plays multiple characters (including a midget drive-thru employee and an afro'ed, overweight cashier) but also sells chromed out wheels and the latest sneakers and cellphones from a store called Starblocks.

"First I take they order like the coffee shop / And then I serve it out the window like the coffee shop / And it ain't no returns at the coffee shop," Joc rhymes over the playful beat.

"Hustlenomics" is expected to feature tracks like "Cut Throat" featuring the Game and Jim Jones, the Trick Daddy-assisted "Chevy Smile" and "Brand New" with guest turns from Snoop Dogg and Rick Ross. The DVD portion of the album sports behind-the-scenes footage and "making-of" segment on "Coffee Shop."

Yung Joc will preview new tunes on this summer's Scream tour, which also features T.I., Ciara, T-Pain and Lloyd. The trek begins Aug. 3 in New Orleans.