After making stars of singer-actors like Miley Cyrus ("Hannah Montana"), the Disney Channel has set its sights on a trio of young hyphenates, greenlighting a series, movie and concert special starring
After making stars of singer-actors like Miley Cyrus ("Hannah Montana"), the Disney Channel has set its sights on a trio of young hyphenates, greenlighting a series, movie and concert special starring recording act the Jonas Brothers.
The teenage siblings -- Kevin, Joe and Nick -- are set to star in a live-action spy comedy titled "J.O.N.A.S." that has just been given a series pickup, targeted to go into production early next year for a 2008 premiere.
The single-camera comedy, from Turtle Rock Prods. and executive producers Michael Curtis and Roger Schulman, stars the brothers as young operatives for the government -- aka Junior Operatives Networking as Spies (J.O.N.A.S.) -- who thwart evil while working undercover as a superstar teen rock band. The number of episodes has yet to be determined for the series, the pilot of which was ordered in May.
Meanwhile, Disney Channel also has officially greenlighted "Camp Rock," which been in the works for a few months. The music-filled original movie, which is in production in Toronto, stars the Jonases as members of a leading musical group, Connect 3, who are celebrity guest counselors at a prestigious summer camp for aspiring musicians. It premieres in summer 2008.
In addition, the network is set to air a concert special, "Jonas Brothers in Concert," originating from New York's Gramercy Park on Oct. 6. The special will feature songs from the group's self-titled sophomore album, released by Walt Disney Co.-owned Hollywood Records, which recently reached No. 5 on The Billboard 200.
All three projects also will air on Disney Channel around the world. "We have become extraordinarily skillful at finding talent and creating stars," says Disney Channel Worldwide president of entertainment Gary Marsh. "This is an extraordinary opportunity for us to take the talent of the Jonas Brothers that has been proven over the past six months and launch them into the stratosphere across multiple platforms."
Next up for the Jonas Brothers is a support slot on the 54-date arena tour Hannah Montana & Miley Cyrus: Best of Both Worlds.