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Kendrick Lamar Performance Highlights Maxim's NYC Super Bowl Party Saturday

(Photo: Getty Images for Maxim)
Kendrick Lamar performs at Maxim's 'Big Game Weekend' on February 1, 2014 in New York City.

Kendrick Lamar never quite got settled last night (Feb. 1), when he arrived at New York’s Espace for Maxim Magazine’s Big Game Weekend Super Bowl XLVIII party (presented by Talent Resources Sports). The Los Angeles rhymer hit the stage hours into the lavish, star-filled event—one with the likes of Aerosmith’s Steven Tyler milling about—at 1:30am.

Super Bowl XLVIII Music

Like a guy going out only to run a quick errand or make a swift pickup, Lamar never took off his coat. On stage, its fur-lined hood slid back just enough to make out Lamar's face as he opened with “Swimming Pools (Drank).” The cut about alcohol was a fitting start to his set, considering one of the night’s sponsors was tequila titan Patron and a chunk of the audience swaying to his words held cocktails with splashes of it.

The Music of Super Bowl XLVIII: Full Coverage

Lamar followed with “Bitch, Don’t Kill My Vibe.” Then he launched into “M.A.A.D City.” But really, it was all a blur. He did no more than five songs total and just as fast as he was on, Kendrick was off and gone into the Manhattan night —coat buttoned and hood fully over his twisted hair.

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Lamar's performance was just one of many musical events taking place around New York City in celebration of the Super Bowl today in New Jersey. Elsewhere in Manhattan, Jay Z and special guest Beyoncé delighted fans at the DirecTV "Super Saturday Night" party. Meanwhile, Foo Fighters and Zac Brown Band rocked the Bud Light Hotel over by the Hudson River around the same time as the Red Hot Chili Peppers headlined WFAN's 'Big Hello To Brooklyn' at Barclays Center. The Peppers are set to perform with Bruno Mars during the Super Bowl XLVIII halftime show today in New Jersey.