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Toni Braxton, Babyface Blast Onto Adult R&B
R&B icons Toni Braxton and Babyface return to the Adult R&B airplay chart with "Hurt You," which opens at No. 17. The first single from their forthcoming duets album marks their 23rd and 21st appearances, respectively, dating to the chart's 1993 inception.
In its first week of availability, the song reached 2.2 million in audience across 51 of the chart's 62 reporting stations, according to Nielsen BDS. (The track was aided by hourly airplay in its first day last Monday (Aug. 19) afternoon/evening on Clear Channel Media and Entertainment's WSOL Jacksonville, Fla., and WWMG Montgomery, Ala.)
The bow of "Hurt" is the year's second-best on Adult R&B. So far in 2013, only Jaheim's "Age Ain't a Factor" debuted higher, logging a No. 14 entry in May (on its way to a No. 2 peak). "Hurt" marks Babyface's best debut, eclipsing the No. 22 entrance of 1994's "Where Is My Love?" It's Braxton's second-highest arrival, following the No. 16-starting (and eventual 13-week No. 1) "You're Makin' Me High" in 1996.
It had been over three years since either artist last graced Adult R&B, with Braxton's 2010 hit "Hands Tied" peaking at No. 6 and Babyface's 2009 single "I Need a Love Song" reaching No. 16. In their careers, Braxton has tallied 14 Adult R&B top 10s, including six No. 1s, while Babyface has notched 13 and four, respectively.
The Babyface-produced "Hurt You" is the first single off his and Braxton's duets album "Love, Marriage & Divorce," slated for a Dec. 3 release on Motown/Island Def Jam. Braxton picked up her fourth No. 1 on Top R&B/Hip-Hop Albums with 2010's "Pulse," while Babyface's last studio set was 2007's "Playlist" which debuted and peaked at No. 7 on the survey.