Kanye West Collaborates With French Fashion Brand A.P.C.
The producer turned rapper takes another crack at designing clothes.
After Kanye West hinted to W Magazine that he has collaborated on a capsule collection with a "hip French brand," we couldn’t stop wondering what Parisian label he teamed with.
This simple chic and undeniably hip French brand A.P.C. revealed the news today (July 8) via Twitter with a simple yet effective tweet: "A.P.C. KANYE CAPSULE COLLECTION JULY 14," teasing an image of a pair of jeans labeled "A.P.C. KANYE."
The brand is infamous for stitching together minimalist designs with an urban edge–a perfect house for Kanye’s style.
Kanye also took to Twiter to send a special thanks to the brand's founder: "Thank you Jean Touitou for letting me create with you."
The West and A.P.C. collection will feature jeans, T-shirts and hoodies that will be up for sale on Apc.fr at 10 a.m. on July 14.
This is the first time West has entered the fashion world since exhibiting his misunderstood runway collections during Paris Fashion Week in March 2012.
Will you be looking to snatch the A.P.C. and Kanye West capsule collection?