Exclusive: Watch a Teaser Clip From Apocalyptica's Upcoming Documentary

Courtesy Photo
Apocalyptica

When Billboard spoke to Apocalyptica’s Eicca Toppinen about the band’s decision to sign with the Better Noise label for the U.S., he noted the passion label head Allen Kovac showed for bands signed to his Five Seven Music and Eleven Seven Music rosters was a deciding factor.

“He trusts in artistry,” observes Toppinen. “He believes in artistry, and he really puts effort into it. He thinks, ‘Yeah, I love this band. It's great. Now we have to show everybody how great it is.’ “

Got It Licked: Finland to Honor Metal Bands on Stamps

So Allen had a “genius idea” for metal cello act: “His vision was like, ‘We need to make a documentary of you. We have to show people who you are and where you come from, because they don't know,’ ” says Toppinen. "'People don't know that you've been around for ages, and people want to know what kind of guys are these dudes; they're coming with these cellos from Finland.’ He decided to invest good money to make a really proper documentary.”

The documentary, which was shot in America and Finland, was directed by Kevin Custer. Its release date is undetermined, but Billboard has an exclusive clip where musicians discuss Apocalyptica’s evolution from a group of classically trained cellists who recorded an album of Metallica covers on a lark to an international touring act that creates its own music. Among them are Motorhead’s Mikkey Dee, Velvet Revolver’s Matt Sorum and Dave Kushner, Max Cavalera (Soulfly, Cavalera Conspiracy) and Richard Z. Kruspe (Rammstein, Emigrate). Watch it below:

Apocalyptica’s new album, Shadowmaker, just arrived in the United States and Canada on April 21. It’s the act’s first album with singer Frankie Perez, who handles all the vocals on Shadowmaker. It’s the first time the band used just one singer for an album instead guest collaborators. Apocalyptica is currently touring the States with Japan’s Vamps and label mates Sixx:AM.