Rihanna Celebrates a Million 'Anti' Downloads on Twitter
After unleashing her long-awaited eighth studio effort Anti on Samsung and Tidal, Rihanna has already racked up a million downloads in less than 14 hours since its release.
"1 MILLION in under 15 hrs!!!! NAVY R die!!!! Thank u to all my fans and @samsungmobileus," she tweeted in celebration.
The pop star's Anti rollout included ANTIdiaRy, a Samsung partnership that offered download codes for fans to venture through different rooms on the road to the LP's release. The same day she debuted her Drake-assisted single "Work," she released the set on the Jay Z-powered streaming service Tidal, dishing out a limited number of complimentary download codes that were instantly redeemed.
You guys legit made me the happiest girl in the world!! I'm so grateful that you appreciate the #ANTI album! It's the most rewarding feeling— Rihanna (@rihanna) January 28, 2016
No stranger to breaking records, Rihanna was named the top-selling digital artist of all time after selling 54 million albums and 210 million digital tracks worldwide.
A deluxe version of Anti, which includes three new songs, will be available on Jan. 29.