Billboard 200 Chart Moves: Sia's 'This Is Acting' Returns to Top 40 Thanks to Hit 'Cheap Thrills'
Meanwhile, iTunes spurs gains for Beyonce and Taylor Swift, while new artists Kiiara and Grace continue to climb up the chart.
On the most recent Billboard 200 albums chart (dated June 4), Drake’s Views held at No. 1 for a third straight week, while the top 10 welcomed new albums from Meghan Trainor, Pierce the Veil, Chance the Rapper and Jennifer Nettles.
The Billboard 200 chart ranks the week’s most popular albums based on their overall consumption. That overall unit figure combines pure album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA).
Now, let’s take a closer look at some of the action on the latest Billboard 200 chart:
— Sia, This Is Acting - No. 28 — As the album’s “Cheap Thrills” single collects new fans and motors up the airplay charts, This Is Acting returns to the top 40, rising 47-28 with a 28 percent gain in units (rising to 15,000 for the week). “Cheap Thrills,” which features Sean Paul, earned 20.4 million in airplay audience in the week ending May 22, and is on the verge of debuting on the Radio Songs chart. Meanwhile, the single rises 38-34 on the Billboard Hot 100.
— Taylor Swift, 1989 - No. 26 — Sale pricing and promotion in the iTunes Store kicks Taylor Swift’s 1989 back up the Billboard 200 chart, as it jumps 52-26 with 16,000 equivalent units earned in the week ending May 19 (up 44 percent) according to Nielsen Music. The set was up 83 percent in sales (rising to 11,000 copies sold) and vaulted back onto the Digital Albums chart at No. 11 with 8,000 downloads sold (up 212 percent). The set was priced at $7.99 and featured in Pop Hits promotion.
— Beyonce, 4 - No. 111 — The same iTunes sale that aids Swift (above) also helps Beyonce, as her 4 album climbs 194-111 with a 58 percent sales increase. The 4 album celebrates its five year anniversary on June 28.
— Kiiara, Low Kii Savage - No. 153 — The bulk of the album’s (165-153) total units are owed to SEA, where the track “Gold” is continues to build steam (4.4 million on-demand streams earned in the latest tracking week). For the week, 73 percent of the EP’s units were SEA.
— Grace, Memo (EP) - No. 163 — The EP climbs 196-163 in its second chart week, and tallies a 16 percent unit gain (4,000 total units for the week), thanks to the growing popularity of its song “You Don’t Own Me,” featuring G-Eazy. It sold 26,000 downloads in the latest tracking week — its third straight weekly sales gain.