Album could return to No. 1 in light of film's home video release
Disney's "Frozen" runaway hit soundtrack shows no signs of slowing down. Currently in its sixth nonconsecutive week at No. 1 on the Billboard 200, the album is heading for a seventh week atop the list -- and possibly its best sales week yet.
Industry forecasters suggest the album could sell upwards of 200,000 copies by the end of the tracking week on Sunday, March 23. The sales surge is owed to promotions tied to the film's home video release on March 18.
Its previous best frame came in the week ending Jan. 5, when it moved 165,000 copies according to Nielsen SoundScan. In the most recent tracking frame (ending March 16), it shifted 99,000.
The new Billboard 200's top 10 will be revealed on March 26.
The album is being positioned alongside the DVD and Blu-ray versions of the film at all major retailers, including Target, Walmart and Best Buy. Notably, the soundtrack is not being sale-priced at those outlets during the home video's release week. (Why discount something that's such a hot seller?)
"Frozen" will be far ahead of the chart's other titles. The top new entry could be YG's debut studio album "My Krazy Life" with 60,000 or so. After that, look for Foster the People's "Supermodel" and Skrillex's "Recess" with about 50,000 to 55,000 each.
The Pretty Reckless, the rock band fronted by singer/actress Taylor Momsen, may see its new album "Going to Hell" start with 25,000 to 30,000.