Macklemore & Ryan Lewis Return To Top Of Hot 100
As 'Thrift Shop' returns for a fifth total week at No. 1, Pitbull and Christina Aguilera enter the top 10 and Bruno Mars and P!nk crown Radio Songs and Digital Songs, respectively..
Macklemore & Ryan Lewis' "Thrift Shop," featuring Wanz, returns to No. 1 on the Billboard Hot 100 for a fifth cumulative week, narrowly edging out Baauer's "Harlem Shake" after the latter song led the past five weeks. While both songs register declines in overall weekly chart points, another week of decreasing viral momentum for "Shake" helps enable "Shop" to lead again.
"Shop" revisits the Hot 100's top rank despite dipping 1-2 on both the Nielsen BDS-based Radio Songs and Nielsen SoundScan-based Digital Songs charts. It decreases by 1% to 118 million audience impressions, departing the Radio Songs summit after two weeks on top, and by 13% to 234,000 downloads sold, falling from the top of Digital Songs after 10 weeks in charge. Still, "Shop" passes five million in digital sales since its release.
"Shop" holds at No. 2 on Streaming Songs for a sixth week (after dominating for four) with 9.4 million streams (down 1%), according to BDS. It logs another No. 2 placement on On-Demand Songs, dropping to No. 2 after a record 11 weeks at No. 1 (1.8 million, down 8%). (On Hot R&B/Hip-Hop Songs, it leads for an 11th week.)
"Shop" shoots back to the Hot 100's pinnacle despite its across-the-board weakening due largely to continued losses in streaming for Baauer's "Shake," which entered the Hot 100 at No. 1 concurrent with the addition of U.S. YouTube video streaming data five weeks ago. The viral smash registers a fifth consecutive week of declines in YouTube streaming, posting a 30% decrease to 20 million streams. That's down from 28 million last week and 48 million the week before. At its peak, it registered 103 million upon its Hot 100 debut. "Shake" also slides precipitously in on-demand audio streaming, plummeting 19-30 on the audio subscription services-based On-Demand Songs chart with a 20% loss to 590,000 streams.
"Shake" slides by 22% to 114,000 downloads sold, holding at No. 6 on the Digital Songs chart. Its total radio audience softens by a hefty 28% to 5.2 million; it's yet to have reached the 75-position-deep all-format Radio Songs chart. ("Shake" does rule Dance/Electronic Songs chart for a sixth week.)
In reclaiming the Hot 100's top spot, "Shop" decreases by 6% in overall chart points, while "Shake" drops by 28%. Just two weeks ago, "Shake" held a two-to-one points lead (103%) over "Shop," while the margin had shrunk to 29% last week.
Notably, the five-week gap between "Shop" topping the Hot 100 marks the longest in the Hot 100's 54-year history for a song in one chart run (and is understandable, given the fast-rising/fast-burning viral nature of "Shake"). Only Chubby Checker's "The Twist" had a longer break between reigns (between September 1960 and January 1962), but that was over two separate chart lives. Among single chart runs, four weeks represented the prior longest break; Nickelback interrupted Usher's total six-week command for four frames with "How You Remind Me" in 2001-02, while R. Kelly's "Bump N' Grind" similarly broke up Ace of Base's six-week rule with "The Sign" in 1994.
As he debuts atop the Billboard 200 with "The 20/20 Experience," Justin Timberlake's "Suit & Tie," featuring Jay-Z, reaches a new Hot 100 peak, lifting 4-3. Following the buzz surrounding the set's release, the song roars 6-1 on On-Demand Songs (1.9 million, up 79%). Follow-up single "Mirrors" concurrently rockets to a new peak (25-13) as the Hot 100's top Streaming Gainer; it enters Streaming Songs at No. 15 (2.4 million, up 162%).
Bruno Mars' "When I Was Your Man" (3-4) claims the Hot 100's top Airplay Gainer award for a record-tying seventh consecutive week. It ties Rihanna's "Rude Boy" (2010), T-Pain's "Buy U a Drank (Shawty Snappin')," featuring Yung Joc (2007), and Beyonce's "Baby Boy," featuring Sean Paul (2003), for the longest streak dating to the award's 1985 launch. "Man" concurrently becomes Mars' fifth No. 1 on Radio Songs (2-1; 132 million, up 15%). Among men, Mars ties 50 Cent and trails only Usher (seven No. 1s), Ludacris and Kanye West (six) since the chart's 1990 start. (Among all acts, Mariah Carey leads with 11 Radio Songs No. 1s.)
Rihanna's "Stay," featuring Mikky Ekko, remains at No. 5 on the Hot 100 and flies 11-6 on Radio Songs (81 million, up 14%). Now with 22 Radio Songs top 10s, she trails only Carey (23) for the most in the tally's archives.
P!nk's "Just Give Me a Reason," featuring fun.'s Nate Ruess, jumps 9-6 on the Hot 100 and, as the top Digital Gainer, becomes her third Digital Songs No. 1 (5-1; 241,000, up 42%). She previously led with 2008's "So What" and 2011's "F**kin' Perfect." (Ruess reigned on Digital Songs for seven weeks last year with fun.'s "We Are Young," featuring Janelle Monae). "Reason" blasts 19-12 on Streaming Songs (2.8 million, up 34%) and 31-18 on Radio Songs (49 million, up 43%).
Drake's "Started From the Bottom" retreats 6-7 on the Hot 100, while Pitbull's "Feel This Moment," featuring Christina Aguilera, enters the top 10 with an 11-8 climb. The move grants Pitbull his eighth Hot 100 top 10 and Aguilera her 10th. (As "Moment" samples a-ha's 1985 No. 1 "Take on Me," it also returns the now-defunct Norwegian trio's members to the top tier as writers for the first time since Nov. 9, 1985, the original's last week in the top 10.) "Moment" rises 7-5 on Digital Songs (138,000, up 1%), 13-12 on Radio Songs (67 million, up 10%) and 40-21 on Streaming Songs (2.1 million, up 43%) following the first full week of availability for its official video.
Rounding out the Hot 100's top 10, Lil Wayne's "Love Me," featuring Drake and Future, returns to its peak (10-9) and Taylor Swift's former No. 2 hit "I Knew You Were Trouble." drops 7-10. Swift's follow-up pop single "22," meanwhile, vaults 64-26 on the Hot 100, fueled heavily by the premiere of its official video on March 13; it enters Streaming Songs at No. 13 (her lucky number) with 2.7 million streams.
Check Billboard.com tomorrow (March 28), when all rankings, including the Hot 100 and On-Demand Songs in their entirety and Digital Songs and Radio Songs, will be refreshed, as they are each Thursday.