Nas, Richie Hawtin and More Help Cloud-Based Mastering Startup LANDR Raise $6.2 Million
Investors include Warner Music Group, Pete Tong Richie Hawtin, Tiga and John Acquaviva.
Warner Music Group, rapper Nas and a private equity fund operated by four famous DJs are among the new backers in cloud-based mastering service LANDR. Additional participants in the $6.2-million funding round were prior investor YUL Ventures, Real Ventures and Cirque Du Soleil founders Guy Laliberté and Daniel Gauthier.
The funding indicates further interest by music creators in cloud-based services made for their type of work. Plus Eight Equity Fund, an investor in LANDR as well as cloud-based collaboration service Splice, includes DJs Pete Tong, Richie Hawtin, Tiga and John Acquaviva. Tiësto, Steve Angello (ex-Swedish House Mafia) and WME also invested in Splice.
LANDR calls its simplified process of mastering recording "nearly foolproof." The user chooses a monthly or annual fee based on level of service and file type. The process requires a file upload and tweaking controls to get the desired sound. In a statement, Nas, an avid investor in startups, called LANDR "an affordable" technology that can turn out music with "a quality finish like any major label artist with a budget," Nas said in a statement.
Note: an earlier version of this article's headline said Tiësto is an investor in LANDR. That was incorrect and has been changed.